- Don't start a company unless it's an obsession and something you love.
- If you have an Exit Strategy, it's not an obsession."
Great advise for anyone looking to start a business or should I say, STAY in business. These rules apply to anyone, even if you're not new to business. At least according to Mark Cuban, owner of the Dallas Mavericks and one of the six sharks on Shark Tank. These are the first two of twelve he has for Start-ups.
Since your so smart, why haven't you figured out at this point, you need a well rounded marketing plan. Now, don't go getting all offended. We all need a kick in the butt sometimes. A well rounded marketing plan includes many things. Such things as business cards, brochures, freebies to give away to current and prospective customers, and a quality website. Just to name a few. Of course you knew this was going to be about websites, didn't you? Cause you're the smart guy in the room.
Having a high quality website can not be overstated. Not in this day and age when 7 out of 10 people carry smart phones with web access at the ready.
Website traffic via mobile devices (phones and tablets) are up 125% over last year, according to BrightEdge.com. Don't take my word for it though, go sit at a coffeehouse for 5 minutes and see for yourself.
The bottom line is, get your website up-to-date and make it mobile. Now! That is as long as you want your Bottom Line to be in black, and not red. No matter what business your in, you need customers to find you, and most are now found online via mobile device. The days of the phone book, just like the Dodo Bird, are over.
If your business is your obsession, then do what ever you need to do, to make it a success. If you need help with your marketing plan, your business plan, legal matters or anything else ask for help.
If you need help in an aspect of your business, we can help you directly or offer referrals, get in touch with us here.